Gastech 2014 @ KINTEX, Seoul Korea: D4, a British creative agency, hired me to photograph the booth they designed for Herose at Gastech. This would mark my foray exhibition/trade-fair photography.
Having just returned from photographing the Seoul Living Design exhibition at COEX, I look back at Gastech and realize it was quite a special inauguration.
I wouldn’t hesitate to say Gastech is one of the most expensive, elaborate trade shows on the planet. Perhaps only arms dealers have exhibitions that are more bedazzling — booths shaped like scud missiles and indoor firing ranges to test out the latest laser weapons. Gastech is after all sponsored and attended by all the gas industry giants including Chevron, Shell and Exon. Major local companies included KOGAS, SK, Daewoo, Samsung and Hyundai. For all these players million dollar booths featuring open bars, baristas and caricature artists are just a drop in the bucket — or more literally, a drop OUT of the barrel.
Enough gushing about Gastech, allow me to explain what I was actually sent their to do. I was to capture the Herose booth in all it’s glory. It was a beautiful structure meticulously designed by D4 and they wanted every element to be captured and presented in the best possible way. Highlights included the clean linear design, prominent easy to read text, beautifully crafted valves (Herose’s specialty) and a putting green where visitors could win a set of golf balls by scoring a hole-in-one. Attendees could also drop off a business card and be entered to win the grand prize, a new set of golf clubs.
I was to capture all of the design elements in addition to pleasant and engaging interactions between sales staff and visitors. I would also get a few pictures of Justin and Paul exploring Gastech and the world’s largest LNG pipe, a massive 197 inches in diameter!
Overall I would say things went extremely well. I arrived early in the morning to photograph the booth before anyone was there. From 10 to 12 I could focus on capturing the sales team and golfers in action. As I had no other engagements that day I decided to stick around and capture some more of the exhibition itself.
Are you looking for a photographer to photograph your next exhibition at KINTEX, COEX or some other venue? Contact me now so we can start planning your event coverage today.hings in addition to pleasant and engaging interactions between sales staff and visitors. I would also get a few pictures of Justin and Paul perusing Gastech and hanging out in the world’s largest LNG pipe!
Overall I would say things went extremely well. I arrived early in the morning to photograph the booth before anyone was there. From 10 to 12 I could focus on capturing the sales team and golfers in action. As I had no other engagements that day, I decided to stick around and capture some of the other points of interest around the exhibition.
Are you looking for a photographer to capture your next exhibition at KINTEX, COEX or some other venue? Contact me now so we can start planning your event coverage today.
Banyan Tree Hotel & Spa, Seoul Korea: I still get excited every time I pack my photography bag for an event. For me it’s another opportunity to tell a story, and, I try to tell each one better than the last.
The Maple Gala is CanCham’s biggest event of the year. Yesun, Yuna and the rest of the CanCham team outdid themselves booking the stunning Crystal Ball Room at the Banyan Tree Hotel & Spa in Seoul and transforming it into a Northern Lights them. The evening’s program included Jazz with the James Atkinson Trio, a slide show of O-Chul Kwon’s stunning aurora images, special guests David Chatterson, Yonah Martin and a moving piano performance by Steve Barakatt from Rainbow Bridge Story against a backdrop of powerful UNICEF photos.
That’s not all! Sky Vodka was there mixing up refreshing cocktails all night long and the night’s the raffle included two round trip tickets anywhere in the world from Air Canada, gloves from Canada Goose, cosmetics from Jouviance, a smart phone from LG and way too many other cool gifts to list here.
Photography-wise I approached this event more strategically than ever. CanCham had an extensive shoot list with heavy emphasis on sponsors and VIPs. I arrived early and tired to set the stage using an exterior shot of the hotel as an opening image. I got some shots of the Crystal Ball Room early on, in all its elegance, and then moved onto to capture the gifts donated by the sponsors.
Once things kicked off I was kept very busy going between photographing speakers and guests at the VIP tables. Meanwhile, every time a course was brought out by the serving staff I would commandeer a plate of the mouth watering food, photograph it, and return it — with great sadness. I also had to get shots of the Sky Vodka bar in action. After dinner it was pictures of raffle winners and then right onto the photo booth — which was a ton of fun.
The images below are of course just a sample of what I photographed that night. I did virtually no processing preferring the natural look over every adjustment I tried. These days I find myself processing less and less. If you find great light and have your camera settings down, there is almost no need to process. I hope you enjoy the images as much as I enjoyed shooting them.
63 Building (육삼 빌딩), Yeoido Seoul: Choosing an engagement location has got to be one of the toughest parts of getting engaged. As an engagement photographer, I’m always torn between going with the added security of locations I know, and trying something completely different. I’m happy to report that Dayna and Yona’s engagement fell into the completely different category.
Koreans consider the 63 building in Yeoido to be one of the top proposal locations in Seoul. Honestly, my experiences taught me to be quite leery of anything Koreans append the word “popular” to. More often than not following the trend has led me through massive queues to kitschy venues that are grossly over priced and over rated. If it’s food related popularity we’re talking about, then I guarantee you that red-bean paste, sweet potato or green tea is lurking somewhere in that scrumptious LOOKING pasta, pizza or pastry before you. So far there has been only one real exception to my rule, Jeju Island. Jeju was awesome – perhaps because we went in low season — I digress…
Now no disrespect to the 63 Building, it’s a cool place and worked fabulously for our engagement session purposes, I just wouldn’t PROPOSE there personally, but bear in mind proposal locations are very personal things.
Dayna, Yona and I began shooting outside on a Sunday in early January — hence a BIG part of our reason for choosing the 63 Building in the first place – it was FREEZING! The other reason we chose it is because Dayna and Duncan had some history at 63, they had dated there.
After setting the scene with a few exterior shots we quickly headed up to the Sky Art Museum where a Beatles photo exhibition was going on. I’d scouted the location a week earlier and loved the mix vibrant yellow with neutral grays, panoramic views and the all important beautiful soft light spilling in through the giant windows in the sky.
The three of us worked our way through the exhibition interspersing serious, love-y, playful and downright silly shots all along the way. One of my favorites is the Zombie series at the bottom, Dayna and Yona are big zombie flick fans.
To sum up, The Art Museum at the top of the 63 Building is one of the few indoor public spaces I know in Seoul where you can photograph in great light when the weather outside isn’t cooperating be it too hot, cold or rainy. The space, at least during Beatles exhibitions, lends itself to simple, clean, minimalistic style couple photography.
Trying to choose an engagement location around Seoul? Contact me to chat more about the 63 Building and other locations I’ve used.